Eucalyptus's Champaka Bed Linen

Print Design

Champaka for Eucalyptus, a home brand in Hyderabad was designed and developed for an urban audience, using table screen printing technique. In traditional Indian mythology, the Champa or Frangipani  flowers are a symbol of immortality. This collection was an aim to communicate the 'never let go for your inner child' philosophy. The products of this collection were embellished with hand-darning or 'kantha' stitches as they are traditional known, evoking a feeling of nostalgia.